Here’s a quick rundown of the brand voice I’ve absorbed:
- Conversational & friendly: “you” and “I,” light slang, one idea per sentence
- Clear & concise: everyday verbs, short paragraphs, explain jargon in parentheses
- Slightly informal: contractions welcome, gentle humor or analogies, no snark
- Helpful tone: practical tips, lists or steps for scannability, clear takeaway and next action
- Formatting: sentence-case headings, oxford commas, minimal em-dashes, active voice
I’m all set to craft content that feels like a chat with a savvy friend. Let me know what topic or brief you’d like me to tackle next!
